S&P 500: 662.29 -0.6% NASDAQ 100: 593.72 -0.6% Dow Jones: 466.41 -0.2%

Amazon.com, Inc.

AMZN Consumer Discretionary
$207.67 $-1.86 (-0.89%)
Market Cap: $2.23 T
Gurus Holding
44
Popularity Rank
#2
% of Shares Held
1.25%
Net Activity (Q4 2025)
+$2.8 B

Guru Ownership Trend

Guru Analysis for Amazon.com, Inc. (AMZN)

Amazon.com, Inc. (AMZN), a key player in the Consumer Discretionary sector, continues to attract institutional attention.

As of Q4 2025, a total of 44 Super Investors (Gurus) hold positions in the company, with a combined stake valued at approximately $27.87 B.

Top institutional holders include Ken Fisher and Chase Coleman.

Notably, John Armitage has expressed high conviction in this stock, allocating 14.78% of their equity portfolio to it.

Institutional sentiment is currently Strongly Bullish. This is evidenced by a $2.8 B net inflow during the quarter.

Recent activity highlights Andreas Halvorsen who opened a new position. Conversely, Warren Buffett reduced exposure by 77.2%.

Key Holders

Top 5 by Value

$7.75 B
$2.31 B
$2.22 B
$2.06 B
$1.72 B

Top 5 by Conviction

Recent Activity Breakdown (Q4 2025)

+$5.49 B
Total Buy Value
New Buys 5
Additions 22
-$2.69 B
Total Sell Value
Reductions 12
Sold Out 0

Guru Consensus (Q4 2025)

Based on recent activity
Net Sellers
12
Net Buyers
27

FAQs for Amazon.com, Inc. (AMZN)

Major holders include Ken Fisher ($7.75 B), Chase Coleman ($2.31 B), Bill Ackman ($2.22 B). According to the latest reported data, 44 tracked investment managers collectively hold approximately 134.19 M shares.

According to the latest 13F reporting period, sentiment appears Bullish (Net Buying). There was a net inflow of $2.8 B, with 27 managers increasing positions and 12 managers reducing holdings.

During the most recent reporting period, 12 managers trimmed their positions, while 0 fully exited AMZN. The total reported sell value was $2.69 B.

Yes, 5 managers opened new positions in AMZN, and 22 increased their existing holdings. The total reported buy value was $5.49 B.

Portfolio Manager % Portfolio Activity Shares Value Report Date
2.65% Add 1.5% 33,593,612 $7.75 B Q4 2025
7.78% Reduce -9.4% 10,011,379 $2.31 B Q4 2025
14.28% Add 65.0% 9,607,824 $2.22 B Q4 2025
1.08% Add 27.4% 8,922,824 $2.06 B Q4 2025
5.22% Reduce -11.6% 7,440,012 $1.72 B Q4 2025
3.75% Add 77.1% 6,353,413 $1.47 B Q4 2025
14.78% Add 45.4% 5,892,496 $1.36 B Q4 2025
1.36% Add 68.2% 5,254,221 $1.21 B Q4 2025
3.56% Add 9.3% 3,429,262 $791.55 M Q4 2025
11.15% Reduce -3.0% 3,394,300 $783.47 M Q4 2025
1.92% New Buy 3,126,816 $721.73 M Q4 2025
5.76% Add 1.4% 2,592,768 $598.46 M Q4 2025
4.13% Add 45.2% 2,579,886 $595.49 M Q4 2025
4.09% Reduce -14.1% 2,414,520 $557.32 M Q4 2025
5.90% Add 6.5% 2,382,650 $549.96 M Q4 2025
6.31% Add 6.0% 2,359,572 $544.64 M Q4 2025
0.19% Reduce -77.2% 2,276,000 $525.35 M Q4 2025
7.26% Reduce -12.8% 2,179,391 $503.05 M Q4 2025
6.87% Reduce -23.0% 2,165,000 $499.73 M Q4 2025
9.28% New Buy 2,121,391 $489.66 M Q4 2025
Date
Insider Name
Transaction
Value
Shares
Position / Chg
SEC Form