Horan Capital Management (CIK: 0001269134) is a financial institution headquartered at 2800 Quarry Lake Drive, Suite 220, Hunt Valley, Maryland 21209. The firm regularly files Form 13F with the U.S. Securities and Exchange Commission (SEC), disclosing its equity holdings and investment positions.

As of the latest reporting period (2020-12-31), the institution manages a portfolio valued at $794.29 M, comprising 35 distinct securities. Over its filing history, it has submitted 32 Form 13F reports.

To view the institution’s full SEC filing history:
🔗 View All SEC Filings

Q4 2020 — Top-10 concentration: 61.6%. Quarterly turnover: 3.3%. ▲ 2 new, +15 added, −17 reduced, ×2 exited.

Top Buys

Q4 2020

1. MA Mastercard Incorporated

+$21.1 M

2. SPGI S&P Global

+$16.23 M

3. TTWO Take-Two Interactive Software

+$9.94 M

4. FICO Fair Isaac Corporation

+$1.16 M

5. V Visa

+$1.12 M

Top Sells

Q4 2020

1. SCHW The Charles Schwab Corporation

−$8.08 M

2. Discovery Communications INC New Com Ser C

−$6.64 M

3. BRK.B Berkshire Hathaway

−$3.13 M

4. GOOGL Alphabet

−$985,078.65

5. MTN Vail Resorts

−$963,519.21

Stocks/ETFs

+16.91%

$794.29 M 100.00%

Options

$0 0.00%

Debt

$0 0.00%

Other

$0 0.00%

Name	Shares	Market Value	Weight	Change	Activity
Amazoncom AMZN	413,620	$67.36 M	8.48%	▼ 2,980	Reduce -0.7%
Apple AAPL	416,063	$55.21 M	6.95%	▼ 5,031	Reduce -1.2%
Alphabet GOOG	614,440	$53.82 M	6.78%	▼ 1,880	Reduce -0.3%
Microsoft Corporation MSFT	237,382	$52.8 M	6.65%	▲ 14	Add 0.0%
Visa V	227,794	$49.82 M	6.27%	▲ 5,106	Add 2.3%
Meta Platforms META	177,838	$48.58 M	6.12%	▼ 1,258	Reduce -0.7%
Booking Holdings BKNG	527,600	$47 M	5.92%	▲ 3,050	Add 0.6%
Starbucks Corporation SBUX	399,876	$42.78 M	5.39%	▼ 8,103	Reduce -2.0%
Berkshire Hathaway BRK.B	159,452	$36.97 M	4.65%	▼ 13,500	Reduce -7.8%
The Tjx Companies TJX	511,097	$34.9 M	4.39%	▼ 1,240	Reduce -0.2%

View Full List

Horan Capital Management's Portfolio

This portfolio view aggregates one or more SEC Form 13F filings submitted by Horan Capital Management each quarter. Holdings are organized into Stocks/ETFs, Options, Debt, and Other, with transaction markers indicating New Buy, Add, Reduce, No Change, or Sold Out. Reported anomalies are corrected where possible, and share counts are adjusted to reflect corporate actions such as stock splits. Since 2013, we have collected 31 quarters of portfolio data for this firm, providing a transparent record of institutional strategy over time.

Options Exposure History

CALL PUT

Report Date	Type	Underlying Shares	Notional Value	% Change

Report Date	Bought/Sold (Sh.)	% Change	Qtr. End Shares	Reported Price

Stocks ETFs

Name	Shares	Value	% of Portfolio	% Change
Loading holdings data...

Showing 1 to 20 of 0 entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

CALL PUT

Type	Name	Shares	Value	% of Portfolio	% Change
Loading options data...

Showing 1 to 20 of 0 entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

Name	Amount	Value	% of Portfolio	% Change
Loading debt data...

Showing 1 to 20 of 0 entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

Name	Shares	Value	% of Portfolio	% Change
Loading other data...

Showing {0} to {1} of {2} entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

Horan Capital Management Quarterly 13F Statistics

Discover detailed insights into Horan Capital Management’s SEC Form 13F filings, including:

Quarterly changes in holdings
Portfolio turnover
Asset allocation trends
Top 10 stock and ETF positions

This page provides a transparent view of institutional strategies based on official SEC disclosures, helping investors track long‑term shifts since 2013.

Quarter	Holdings	Total Value	Turnover Rate	Asset Allocation	Top 10 Stock & ETF Holdings

Showing 1 to 20 of 0 entries

Show: per page

Horan Capital Management's All 13F Filings

This section lists all SEC Form 13F filings submitted by Horan Capital Management.

Form 13F must be filed within 45 days after the end of each calendar quarter and discloses the reporting manager, the securities held, their CUSIP numbers, the number of shares held at quarter-end, and the total reported market value.

Please note that the market value shown reflects reported holdings only and should not be considered a substitute for Assets Under Management (AUM), as cash positions are excluded.
Each filing entry includes a direct link to the original Form 13F document on the SEC’s EDGAR system .

Report For	Filed At	AUM	Holdings	Form Type	Source

Showing 1 to 20 of 0 entries

Show: per page

Insider Trading Activity (SEC Form 4)

This section tracks real-time insider transactions reported via SEC Form 4 filings. Unlike the quarterly 13F portfolio snapshots, these records reflect immediate buying and selling activity where the filer acts as a corporate insider. Use this data to spot timely market moves.

Date Top Line (Transaction Date): The date of the most recent insider transaction. Bottom Line (Filing Date): The date the transaction was filed with the SEC.	Value Total Value: The total monetary value of the transaction. (Shares × Price)	Shares Shares Traded: Number of shares bought or sold in this specific transaction. Adjusted for splits.	Position / Chg Top Line (Held): Total shares owned after the transaction. Bottom Line (Change %): The percentage change in holdings due to this trade.
Loading transactions...
No transactions found matching your filters.
Filed: Filed:	:	Shares Traded:	Held:

Showing to of results

Data Source & Methodology: This table is sourced exclusively from SEC Form 4 filings and is adjusted for stock splits. It reflects active insider trading decisions and does not include passive beneficial ownership reported in 13F or 13D/G filings.

Horan Capital Management 13F Filings, Portfolio & Analysis

Horan Capital Management — Portfolio Overview & Company Profile

Portfolio Summary (Q4 2020)

Top Buys

Top Sells

Asset Allocation

Sector Allocation (Stocks)

Top Stock & ETF Holdings (Q4 2020)

Historical Portfolio Charts

Horan Capital Management's Portfolio

Horan Capital Management Quarterly 13F Statistics

Horan Capital Management's All 13F Filings

Insider Trading Activity (SEC Form 4)