Ken Fisher's QUAL Position Overview
Ken Fisher (via Fisher Asset Management, LLC) currently holds 7,175 shares of iShares MSCI USA Quality Factor ETF (QUAL) worth $1.43 M, representing 0.00% of the portfolio. First purchased in 2020-Q2, this medium-term investment has been held for 20 quarters.
Based on 13F filings, Ken Fisher has maintained a strategic position in QUAL, demonstrating sustained confidence in this investment. Largest addition occurred in Q4 2025, adding 4,048 shares. Largest reduction occurred in Q2 2021, reducing 2,935 shares.
Analysis based on 13F filings available since 2013 Q2
Ken Fisher's iShares MSCI USA Quality Factor ETF (QUAL) Holding Value Over Time
Track share changes against reported price movement
Quarterly iShares MSCI USA Quality Factor ETF (QUAL) Trades by Ken Fisher
| Report Date | Bought/Sold (Sh.) | % Change | Qtr. End Shares | Reported Price |
|---|---|---|---|---|
| Q4 2025 | +4,048 | Add 129.45% | 7,175 | $198.63 |
| Q3 2025 | -988 | Reduce 24.01% | 3,127 | $194.55 |
| Q2 2025 | -911 | Reduce 18.13% | 4,115 | $182.86 |
| Q1 2025 | +3,079 | Add 158.14% | 5,026 | $170.91 |
| Q4 2024 | +31 | Add 1.62% | 1,947 | $178.13 |
| Q3 2024 | -23 | Reduce 1.19% | 1,916 | $179.34 |
| Q2 2024 | -1,334 | Reduce 40.76% | 1,939 | $170.77 |
| Q1 2024 | -1,466 | Reduce 30.93% | 3,273 | $164.37 |
| Q4 2023 | -339 | Reduce 6.68% | 4,739 | $147.16 |
| Q3 2023 | +2,464 | Add 94.26% | 5,078 | $131.81 |
| Q2 2023 | -1,251 | Reduce 32.37% | 2,614 | $134.90 |
| Q1 2023 | +3,865 | New Buy | 3,865 | $124.08 |
| Q1 2022 | -2,319 | Sold Out | 0 | $0.00 |
| Q4 2021 | +788 | Add 51.47% | 2,319 | $145.75 |
| Q3 2021 | +1,531 | New Buy | 1,531 | $131.94 |
| Q2 2021 | -2,935 | Sold Out | 0 | $0.00 |
| Q1 2021 | +1,018 | Add 53.10% | 2,935 | $121.98 |
| Q4 2020 | -1,634 | Reduce 46.02% | 1,917 | $116.33 |
| Q3 2020 | +762 | Add 27.32% | 3,551 | $103.63 |
| Q2 2020 | +2,789 | New Buy | 2,789 | $96.09 |
Ken Fisher's iShares MSCI USA Quality Factor ETF Investment FAQs
Ken Fisher first purchased iShares MSCI USA Quality Factor ETF (QUAL) in Q2 2020, acquiring 2,789 shares, as reported in their 13F filing for that period. Note: Analysis reflects filings available since Q2 2013; earlier records may be incomplete.
Ken Fisher has held iShares MSCI USA Quality Factor ETF (QUAL) for 20 quarters since Q2 2020.
Ken Fisher's largest addition to iShares MSCI USA Quality Factor ETF (QUAL) was in Q4 2025, adding 7,175 shares worth $1.43 M.
According to the latest 13F filing for Q4 2025, Ken Fisher's firm, Fisher Asset Management, LLC, owns 7,175 shares of iShares MSCI USA Quality Factor ETF (QUAL), valued at approximately $1.43 M.
As of the Q4 2025 filing, iShares MSCI USA Quality Factor ETF (QUAL) represents approximately 0.00% of Ken Fisher's publicly disclosed stock portfolio, making it one of their key holdings.
Ken Fisher's peak holding in iShares MSCI USA Quality Factor ETF (QUAL) was 7,175 shares, as reported at the end of Q4 2025.