Jeff Auxier's DEO Position Overview
Jeff Auxier (via Auxier Asset Management LLC) currently holds 11,700 shares of Diageo plc (DEO) worth $1.01 M, representing 0.14% of the portfolio. First purchased in 2013-Q2, this long-term strategic position has been held for 51 quarters.
Based on 13F filings since 2013, Jeff Auxier has maintained a long-term strategic position in DEO, representing a significant commitment to this investment thesis. Largest addition occurred in Q4 2023, adding 800 shares. Largest reduction occurred in Q2 2018, reducing 4,100 shares.
Analysis based on 13F filings available since 2013 Q2
Jeff Auxier's Diageo plc (DEO) Holding Value Over Time
Track share changes against reported price movement
Quarterly Diageo plc (DEO) Trades by Jeff Auxier
| Report Date | Bought/Sold (Sh.) | % Change | Qtr. End Shares | Reported Price |
|---|---|---|---|---|
| Q4 2025 | -387 | Reduce 3.20% | 11,700 | $86.27 |
| Q2 2025 | -29 | Reduce 0.24% | 12,087 | $100.84 |
| Q4 2024 | -668 | Reduce 5.23% | 12,116 | $127.13 |
| Q2 2024 | -400 | Reduce 3.03% | 12,784 | $126.08 |
| Q1 2024 | -100 | Reduce 0.75% | 13,184 | $148.74 |
| Q4 2023 | +800 | Add 6.41% | 13,284 | $145.66 |
| Q3 2023 | +600 | Add 5.05% | 12,484 | $149.18 |
| Q1 2023 | -45 | Reduce 0.38% | 11,884 | $181.18 |
| Q4 2022 | -20 | Reduce 0.17% | 11,929 | $178.19 |
| Q2 2022 | -10 | Reduce 0.08% | 11,949 | $174.16 |
| Q3 2021 | -500 | Reduce 4.01% | 11,959 | $192.99 |
| Q2 2021 | -20 | Reduce 0.16% | 12,459 | $191.67 |
| Q4 2020 | -75 | Reduce 0.60% | 12,479 | $158.83 |
| Q1 2020 | -545 | Reduce 4.16% | 12,554 | $127.13 |
| Q1 2019 | -925 | Reduce 6.60% | 13,099 | $163.60 |
| Q2 2018 | -4,100 | Reduce 22.62% | 14,024 | $144.04 |
| Q3 2017 | -50 | Reduce 0.28% | 18,124 | $132.15 |
| Q2 2017 | -20 | Reduce 0.11% | 18,174 | $119.84 |
| Q4 2016 | -5 | Reduce 0.03% | 18,194 | $103.94 |
| Q3 2016 | -25 | Reduce 0.14% | 18,199 | $116.05 |
| Q1 2016 | -50 | Reduce 0.27% | 18,224 | $107.88 |
| Q1 2015 | -300 | Reduce 1.62% | 18,274 | $110.59 |
| Q4 2014 | -50 | Reduce 0.27% | 18,574 | $114.08 |
| Q2 2014 | -590 | Reduce 3.07% | 18,624 | $127.26 |
| Q2 2013 | +19,215 | Add 0.00% | 19,214 | $114.97 |
Jeff Auxier's Diageo plc Investment FAQs
Jeff Auxier first purchased Diageo plc (DEO) in Q2 2013, acquiring 19,214 shares, as reported in their 13F filing for that period. Note: Analysis reflects filings available since Q2 2013; earlier records may be incomplete.
Jeff Auxier has held Diageo plc (DEO) for 51 quarters since Q2 2013.
Jeff Auxier's largest addition to Diageo plc (DEO) was in Q2 2013, adding 19,214 shares worth $2.21 M.
According to the latest 13F filing for Q4 2025, Jeff Auxier's firm, Auxier Asset Management LLC, owns 11,700 shares of Diageo plc (DEO), valued at approximately $1.01 M.
As of the Q4 2025 filing, Diageo plc (DEO) represents approximately 0.14% of Jeff Auxier's publicly disclosed stock portfolio, making it one of their key holdings.
Jeff Auxier's peak holding in Diageo plc (DEO) was 19,214 shares, as reported at the end of Q2 2013.