Friday Financial (CIK: 0002048792) is a financial institution headquartered at 600 Star Brewery Dr., , Dubuque, Iowa 52001. The firm regularly files Form 13F with the U.S. Securities and Exchange Commission (SEC), disclosing its equity holdings and investment positions.

As of the latest reporting period (2026-09-30), the institution manages a portfolio valued at $505.8 M, comprising 119 distinct securities. Over its filing history, it has submitted 8 Form 13F reports.

To view the institution’s full SEC filing history:
🔗 View All SEC Filings

Q3 2026 — Top-10 concentration: 59.0%. Quarterly turnover: 1.4%. ▲ 15 new, +86 added, −3 reduced, ×4 exited.

Top Buys

Q3 2026

1. ITOT Ishares Core S&P Total Us Stock Market Etf

+$21.16 M

2. SCHG Schwab Us Large-Cap Growth Etf

+$13.4 M

3. SCHV Schwab Us Large-Cap Value Etf

+$7.99 M

4. VXUS Vanguard Total International Stock Etf

+$7.13 M

5. SCHF Schwab International Equity Etf

+$6.92 M

Top Sells

Q3 2026

1. DUHP Dimensional Us High Profitability Etf

−$4.42 M

2. DFSV Dimensional Us Small Cap Value Etf

−$1.04 M

3. IBIT Ishares Bitcoin Trust Etf

−$285,843.88

4. AAAU Goldman Sachs Physical Gold Etf

−$270,926

5. WEC Wec Energy Group

−$228,888

Stocks/ETFs

+35.44%

$505.8 M 100.00%

Options

$0 0.00%

Debt

$0 0.00%

Other

$0 0.00%

Name	Shares	Market Value	Weight	Change	Activity
Ishares Core S&P Total Us Stock Market Etf ETF-ITOT	650,357	$108.39 M	21.43%	▲ 126,961	Add 24.3%
Schwab Us Large-Cap Growth Etf ETF-SCHG	1.13 M	$40.64 M	8.03%	▲ 372,166	Add 49.2%
Ea Bridgeway Omni Small-Cap Value Etf ETF-BSVO	966,800	$27.29 M	5.40%	▲ 156,424	Add 19.3%
Schwab Us Large-Cap Value Etf ETF-SCHV	627,761	$20.95 M	4.14%	▲ 239,513	Add 61.7%
Vanguard Intermediate-Term Treasury Etf ETF-VGIT	355,593	$20.14 M	3.98%	▲ 72,729	Add 25.7%
Ishares Core Msci Dev Mkts ETF-IDEV	199,509	$17.69 M	3.50%	▲ 32,233	Add 19.3%
Avantis International Small Cap Value Etf ETF-AVDV	155,085	$16.76 M	3.31%	▲ 24,248	Add 18.5%
Schwab International Equity Etf ETF-SCHF	596,469	$16.25 M	3.21%	▲ 253,854	Add 74.1%
Schwab Us Dividend Equity Etf ETF-SCHD	470,332	$15.36 M	3.04%	▲ 106,524	Add 29.3%
Dimensional Short-Duration Fixed Income Etf ETF-DFSD	318,461	$14.83 M	2.93%	▲ 43,880	Add 16.0%

View Full List

Friday Financial's Portfolio

This portfolio view aggregates one or more SEC Form 13F filings submitted by Friday Financial each quarter. Holdings are organized into Stocks/ETFs, Options, Debt, and Other, with transaction markers indicating New Buy, Add, Reduce, No Change, or Sold Out. Reported anomalies are corrected where possible, and share counts are adjusted to reflect corporate actions such as stock splits. Since 2013, we have collected 8 quarters of portfolio data for this firm, providing a transparent record of institutional strategy over time.

Options Exposure History

CALL PUT

Report Date	Type	Underlying Shares	Notional Value	% Change

Report Date	Bought/Sold (Sh.)	% Change	Qtr. End Shares	Reported Price

Stocks ETFs

Name	Shares	Value	% of Portfolio	% Change
Loading holdings data...

Showing 1 to 20 of 0 entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

CALL PUT

Type	Name	Shares	Value	% of Portfolio	% Change
Loading options data...

Showing 1 to 20 of 0 entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

Name	Amount	Value	% of Portfolio	% Change
Loading debt data...

Showing 1 to 20 of 0 entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

Name	Shares	Value	% of Portfolio	% Change
Loading other data...

Showing {0} to {1} of {2} entries

Show: per page

Note: Shares, Shares Change - split-adjusted.

Friday Financial Quarterly 13F Statistics

Discover detailed insights into Friday Financial’s SEC Form 13F filings, including:

Quarterly changes in holdings
Portfolio turnover
Asset allocation trends
Top 10 stock and ETF positions

This page provides a transparent view of institutional strategies based on official SEC disclosures, helping investors track long‑term shifts since 2013.

Quarter	Holdings	Total Value	Turnover Rate	Asset Allocation	Top 10 Stock & ETF Holdings

Showing 1 to 20 of 0 entries

Show: per page

Friday Financial's All 13F Filings

This section lists all SEC Form 13F filings submitted by Friday Financial.

Form 13F must be filed within 45 days after the end of each calendar quarter and discloses the reporting manager, the securities held, their CUSIP numbers, the number of shares held at quarter-end, and the total reported market value.

Please note that the market value shown reflects reported holdings only and should not be considered a substitute for Assets Under Management (AUM), as cash positions are excluded.
Each filing entry includes a direct link to the original Form 13F document on the SEC’s EDGAR system .

Report For	Filed At	AUM	Holdings	Form Type	Source

Showing 1 to 20 of 0 entries

Show: per page

Insider Trading Activity (SEC Form 4)

This section tracks real-time insider transactions reported via SEC Form 4 filings. Unlike the quarterly 13F portfolio snapshots, these records reflect immediate buying and selling activity where the filer acts as a corporate insider. Use this data to spot timely market moves.

Date Top Line (Transaction Date): The date of the most recent insider transaction. Bottom Line (Filing Date): The date the transaction was filed with the SEC.	Value Total Value: The total monetary value of the transaction. (Shares × Price)	Shares Shares Traded: Number of shares bought or sold in this specific transaction. Adjusted for splits.	Position / Chg Top Line (Held): Total shares owned after the transaction. Bottom Line (Change %): The percentage change in holdings due to this trade.
Loading transactions...
No transactions found matching your filters.
Filed: Filed:	:	Shares Traded:	Held:

Showing to of results

Data Source & Methodology: This table is sourced exclusively from SEC Form 4 filings and is adjusted for stock splits. It reflects active insider trading decisions and does not include passive beneficial ownership reported in 13F or 13D/G filings.

Friday Financial 13F Filings, Portfolio & Analysis

Friday Financial — Portfolio Overview & Company Profile

Portfolio Summary (Q3 2026)

Top Buys

Top Sells

Asset Allocation

Sector Allocation (Stocks)

Top Stock & ETF Holdings (Q3 2026)

Historical Portfolio Charts

Friday Financial's Portfolio

Friday Financial Quarterly 13F Statistics

Friday Financial's All 13F Filings

Insider Trading Activity (SEC Form 4)